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Origins of a name

What’s in a name?  Sometimes names are selected because it may have a deeper meaning, other times a name is selected simply because one likes the sound of it. In our case it was a little of both. Come on just say Nemesis… Nemesis-sis-sis-sis, isn’t that a fun word to say. Ok, now for the serious part. Once we sat down to choose a name for our company Nemesis was at the top of the list because of its origin, original meaning and of course it is fun to say. Below you will find three excerpts, that define Nemesis and provides some insight into what the Goddess Nemesis stood for.

  • The name Nemesis is related to the Greek word νε?μειν, meaning "to give what is deserved". The word Nemesis originally meant the distributor of fortune, neither good nor bad, simply in due proportion to each according to his deserts; then, nemesis came to suggest the resentment caused by any disturbance of this right proportion, the sense of justice which could not allow it to pass unpunished. O. Gruppe (1906) and others connect the name with "to feel just resentment". From the 4th century onwards, Nemesis, as the just balancer of Fortune's chance, could be associated with Tyche. (en.wikipedia.org/wiki/Nemesis_(mythology))
  • Nemesis was the Greek Goddess of vengeance who punished those who had broken the moral code. It was her role to encourage moderation in society. In doing so she tried to eliminate arrogance. Nemesis punished those who were too proud or who refused to acknowledge the blessings given to them by the gods or too selfish to share their good fortune with others. (www.paralumun.com/nemesis.htm).
  • She was a personification of the resentment aroused in men by those who committed crimes with apparent impunity, or who had inordinate good fortune. Nemesis directed human affairs in such a way as to maintain equilibrium. Her name means she who distributes or deals out. (www.theoi.com/Daimon/Nemesis.html)

Our interpretation of Nemesis is similar to what is listed above, with a slight tweak. We believe that all deeds/actions good or bad will affect future experiences. This concept is illustrated in other philosophies such as the Eastern Yin and Yang and in Indian Karma. However, Buddha Industries does not flow quite as well as the name we chose.